Recommended sizes at which the logo is to be displayed are based on the width of the logomark.
Standard Sizes
In most print applications, show the logo at the size at which the logomark is ¾" (0.75 inches) wide.
The precision with which the logo is reproduced varies widely, depending on the application, method of output, paper choice and more. Where necessary, show the logo at larger than standard size so as not to compromise readability.
Minimum Size
In applications that are too small to accommodate the standard size, the logo may be reduced. Never use the logo at a size smaller than that at which the logomark is ½" (0.5 inches) wide.
Below Minimum Size: Use Logotype Only
In applications that are too small to accommodate the minimum size requirement, use the logotype alone.
Children’s Hospital
The guidelines above apply to the Children’s Hospital application of the logo as well, with two exceptions:
- Standard Size: logomark ⅝" (0.625 inches) wide
- Minimum Size: logomark ⅜" (0.375 inches) wide