Our graphic identity guide reflects the history and purpose that hold our organization together and the attributes that set it apart. It enables all areas to contribute to and benefit from the equity of our master brand.
Identity System
Guidelines
All materials that represent the organization are to comply with these guidelines so a cohesive corporate look is maintained.
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Building Meaning
We have steadily and deliberately established our uniqueness among academic health science centers.
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Our Brand
We’ve developed a brand strategy that clearly defines all the things that make us special and different.
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